Designer and builder making complex workflows simple, automated, and usable.

When your internal tool is invisible (And how we fixed it in 2 hours)

You know that's the quiet death of many internal products: they don't fail because they're bad — they fail because they're invisible.

Designing for Pattern Discovery

I led design for Bird's Eye View, defining user experience and UX engineering from concept to launch.

Redesigning a B2B Form Builder

I redesigned form creation for B2B innovation managers, defining accessible patterns and self-service workflows from strategy to handoff.